About Isabella Fawley

Meet Isabella (Lafferty) Fawley — known to the Exec-Elite team as Bella — Social Media Director and Marketing Executive.

Isabella brings a refined, design-forward perspective to Exec-Elite, shaped by a lifetime immersed in Arizona luxury real estate and over a decade living in Southern California’s influential lifestyle markets. Raised in Arcadia and Paradise Valley and now based in Orange County — Phoenix’s largest feeder market for out-of-state buyers — she serves as the perfect bridge between the Phoenix and coastal luxury worlds.

A graduate of the Los Angeles Film School with a Bachelor of Science in Entertainment Business, Isabella spent the past decade building a thriving influencer-based business, growing an internet fanbase of more than 500,000 followers as an interior décor influencer and digital brand curator. She now channels that reach and design sensibility directly into marketing Exec-Elite’s luxury listings, blending elevated aesthetics with sharp strategic insight to ensure every property is beautifully styled and positioned to connect with today’s discerning luxury buyers.

Through her firm, Isabella’s Design Studio, she specializes in virtual design delivery and curated product sourcing, supporting property staging and lifestyle storytelling for Exec-Elite listings. She also plays a key role in the team’s visual branding, social media strategy, and on-camera presence — often serving as the lifestyle model for neighborhood and property features.

Isabella is the driving force behind Exec-Elite’s expansion into the California market, and was featured alongside the Exec-Elite team in a 2024 profile by Phoenix Agent Magazine.